
Opportunity Management - Mind the (Reality) Gap
Nov 24, 2014 - 40:01
Radio and PodcastLive Radio & Podcasts
The likelihood of winning business in an existing customer is 60-70% compared to 5-20% for new customers. Yet when it comes to Account Planning, if we're being honest, we often treat it as a chore to be avoided. Or, addr...
Zero to Account Plan in 6 Contact Hours is an episode from Sales Transformation Series. The likelihood of winning business in an existing customer is 60-70% compared to 5-20% for new customers. Yet when it comes to Account Planning, if we'r...
This episode belongs to Sales Transformation Series.
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Published Dec 9, 2014, 41:29 long, audio available.