396. How iHerb is leading the trillion-dollar wellness market

The wellness movement has gone global — and few companies embody that expansion better than iHerb. CEO Emun Zabihi explores how they’re transforming the way consumers access supplements and natural products worldwide. From humble beginnings in a Pasadena apartment to serving millions of customers in 180 countries, iHerb’s journey is a story of innovation, accessibility, and trust in an increasingly crowded marketplace. (00:00:00) The rise of the trillion-dollar wellness economy (00:08:57) Trends shaping the supplement industry (00:13:25) Global reach and the fight against counterfeits (00:18:35) The future of wellness and lessons in leadership The National Retail Federation is the world’s largest retail trade association. Every day, we passionately stand up for the people, policies and ideas that help retail succeed. Resources: • Website: iherb.com • Emun Zabihi on LinkedIn: linkedin.com/in/emun-zabihi • Get ready for Retail’s Big Show in NYC • Become an NRF member and join the world’s largest retail trade association • Learn about our retail education platform, NRF Foundation, at nrffoundation.org • Learn about retail advocacy at nrf.com/advocacy • Find more episodes at retailgetsreal.com Related: • 389: Purpose-driven retail: Stories of impact from leading brands

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396. How iHerb is leading the trillion-dollar wellness market is an episode from Retail Gets Real by National Retail Federation.

This episode is 20:24 long.

This episode was published on Nov 12, 2025.

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