Prof Wiseman: “My (Failed) Search for the World's Funniest Joke”

Professor Richard Wiseman searched for the world’s funniest joke. He found it. But it wasn’t what he expected. --- Richard’s book Quirkology: Richard’s book 59 Seconds: Richard’s SubStack: Join 11,934 readers of the Nudge Newsletter: Unlock the Nudge Vaults: Connect on LinkedIn: --- Today’s sources: Asch, S. E. (1955). Opinions and social pressure. Scientific American, 193(5), 31–35. Crum, A. J., & Langer, E. J. (2007). Mind-set matters: Exercise and the placebo effect. Psychological Science, 18, 165–171. Wiseman, R. (2009). 59 seconds: Think a little, change a lot. Knopf. Wolff, H. A., Smith, C. E., & Murray, H. A. (1934). The psychology of humor: I. A study of responses to race-disparagement jokes. Journal of Abnormal and Social Psychology, 28, 345–365.

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Prof Wiseman: “My (Failed) Search for the World's Funniest Joke” is an episode from Nudge - Marketing Science Podcast by Phill Agnew.

This episode is 24:23 long.

This episode was published on May 11, 2026.

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