
Why fear won’t always persuade
Aug 3, 2026 - 27:36
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I get a lot of questions about pricing. Should I start with our most expensive item first? Should I use precise prices instead of rounded ones when negotiating? Should I name competitors when comparing prices? Today, wit...
Learn psychological pricing in 24 minutes is an episode from Nudge - Marketing Science Podcast by Phill Agnew. I get a lot of questions about pricing. Should I start with our most expensive item first? Should I use precise prices instead of...
This episode belongs to Nudge - Marketing Science Podcast.
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Published Apr 6, 2026, 24:24 long, audio available.