Why You Should Give Customer Support a Seat at the Product Table - Matthew Barnett @ Bonjoro

In this episode, Matthew Barnett, founder and papa bear at Bonjoro, tells us all about the value of customer support for a business and how it can become a strategic investment that increases customer retention and reduces churn. We also cover: - the importance of brand authenticity and how the teams have leaned into their own quirky & human approach - customer advocacy and how this can be used as a core growth lever. - matt's top video tips for SaaS companies - how to find and maintain focus in your work Links >> Upraw media: Episode summary: If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn . We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!

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Why You Should Give Customer Support a Seat at the Product Table - Matthew Barnett @ Bonjoro is an episode from Masters of SaaS by Todd Chambers .

This episode is 55:24 long.

This episode was published on Jan 6, 2021.

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