Radio and PodcastRadio and PodcastLive Radio & Podcasts
Ep. 111: Player Segmentation Generates More Sales artwork
Technology

Ep. 111: Player Segmentation Generates More Sales

Mastering Retention by Mike Moran

Apr 6, 202355:59Technology

In this podcast, Tom Hammond, CEO at UserWise, and Sam Abbott, Head of Monetization at Rec Room, discuss how player segmentation can lead to stronger monetization in mobile games. They delve into the importance of unders...

Related Episodes

Continue listening to more episodes from Mastering Retention.

UX Secrets of Royal Match

Jan 11, 2024 - 28:21

This episode is a deep dive into the user experience (UX) strategies that make Royal Match not just a gam...

Lessons from Royal Match

Dec 14, 2023 - 46:09

In this episode Tom Hammond and Neil Edwards dive into the intricacies of mobile game retention and monet...

Mastering the Art of LiveOps

Nov 29, 2023 - 44:14

In this episode of the Mastering Retention podcast, host Tom Hammond welcomes Thiago Leite, a seasoned pr...

Gaming Startups: Paths & Pitfalls

Nov 2, 2023 - 41:11

Tom Hammond from UserWise hosts a discussion with Anton Gorodesky and Dmitriy Byshonkov, from MyGames. Th...

Ep. 117: LiveOps in Web 3 Games

Jun 1, 2023 - 52:55

The Mastering Retention Podcast recently featured an episode discussing how Live Ops work in the context...