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Mastering Retention

Mike Moran

We talk to top mobile game product and liveops folks about everything data, retention, engagement and monetization. We cover tops from automating liveops events to reducing employee burnout...

Episodes

20 of 127 episodes

UX Secrets of Royal Match

This episode is a deep dive into the user experience (UX) strategies that make Royal Match not just a game, but a phenomenon in the mobile g...

28:21Jan 11, 2024

Lessons from Royal Match

In this episode Tom Hammond and Neil Edwards dive into the intricacies of mobile game retention and monetization, using the popular game 'Ro...

46:09Dec 14, 2023

Mastering the Art of LiveOps

In this episode of the Mastering Retention podcast, host Tom Hammond welcomes Thiago Leite, a seasoned professional from InnoGames, known fo...

44:14Nov 29, 2023

Gaming Startups: Paths & Pitfalls

Tom Hammond from UserWise hosts a discussion with Anton Gorodesky and Dmitriy Byshonkov, from MyGames. They chat about the challenges and nu...

41:11Nov 2, 2023

Genshin Impact: UX, Monetization, and Player Engagement

The world of game design is a complex landscape, filled with challenges and opportunities. One of the key aspects that often gets overlooked...

41:19Sep 21, 2023

Ep 119: Unlocking Personalization In Your Game

Yael Yakomi, a mobile gaming expert, dives into the significance of personalization in mobile games. She emphasizes the enhanced gaming expe...

54:25Aug 17, 2023

Ep. 118: Understanding Player Needs and Localization

Joakim Hoglund, Head of Studio at Fun Rock, shares insights on designing games for a target audience and the importance of understanding use...

31:31Jul 6, 2023

Ep. 117: LiveOps in Web 3 Games

The Mastering Retention Podcast recently featured an episode discussing how Live Ops work in the context of Web 3 games. The guest speaker w...

52:55Jun 1, 2023

Ep. 116: Secrets to Game Evaluation and Product Management

Tom Hammond interviews Meric Atesalp, Senior Product Manager at Pixelberry. They discuss game evaluation, ways to evaluate new games, and ho...

51:32May 25, 2023

Ep. 115: Game Design and Bucketing User Progression

In the latest episode of the Mastering Retention Podcast, Neb Mitrikeski, a veteran game designer and product manager, talks about his journ...

59:06May 18, 2023

Ep 114: The Brilliant UX Design of Marvel Snap

In the latest episode of the Mastering Retention Podcast, user experience expert Neil Edwards discusses the brilliant user experience design...

62:21May 11, 2023

Ep. 113: How Voodoo is Disrupting the Gaming Industry

This week's guest is Alvaro Duarte, VP Casual Games at Voodoo. In this episode, Alvaro reveals Voodoo's business model, unique approach to g...

51:15May 4, 2023

Ep 112: Understanding Player Needs

In this episode of the Mastering Retention Podcast, host Tom Hammond speaks with Antanina Livingston, a product manager and liveops extraord...

49:48Apr 20, 2023

Ep. 111: Player Segmentation Generates More Sales

In this podcast, Tom Hammond, CEO at UserWise, and Sam Abbott, Head of Monetization at Rec Room, discuss how player segmentation can lead to...

55:59Apr 6, 2023

Ep. 110: Running LiveOps Without Interfering with the Core Game

In this episode of the Mastering Retention podcast, Dafna shares how LiveOps teams focus on events and promotions to engage players, drive r...

45:55Mar 30, 2023

Ep. 109: The Core Principles of LiveOps

On today’s episode we're gonna talk about the great world of LiveOps. Join Oscar Clark as we dive into the three must-haves for games as ser...

67:30Mar 1, 2023

Ep. 108: Effective Tools for Gaming Success

On this week's episode of Mastering Retention, Tom is joined by Bakyt Aidaralieva (Head of Player Experience at Rovio) to discuss the many d...

50:30Jan 12, 2023

Special Edition: Starting your own game studio

Founders of game studios who have "been there and done that" share their top secrets and tricks on how to start your own game studio.

73:34Dec 15, 2022

Ep. 107: New Games

On this week's episode of Mastering Retention, Tom is joined by Jesse Kroon (Game Designer at Product Madness) and Stanislav Minasov (VP of...

50:41Dec 8, 2022

Ep. 106: Advertisement, Marketing & User Acquisition

Creating a game is only half the battle - getting others to download and share your game is vital to the long term success of your game and/...

41:30Dec 1, 2022