Why great marketing is like baking Cookies
Jun 22, 2026 - 00:32:39
Radio and PodcastLive Radio & PodcastsBusiness
Stop obsessing over this marketing metric
Marketing teams obsess over vanity metrics instead of customer happiness. Amanda Cole, CMO of Bloomreach, explains why effective marketing strategy mirrors baking perfect cookies. She outlines how AI-powered personalizat...
About This Episode
Stop obsessing over this marketing metric is an episode from MarTech Podcast // Marketing + Technology = Business Growth by I Hear Everything. Marketing teams obsess over vanity metrics instead of customer happiness. Amanda Cole, CMO of Blo...
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This episode belongs to MarTech Podcast // Marketing + Technology = Business Growth.
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Episode Details
Published Jun 23, 2026, 00:02:39 long, audio available.
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