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Best of the Back Catalogue: What makes a Coalition Loyalty Programme Truly Successful?(#794) artwork
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Best of the Back Catalogue: What makes a Coalition Loyalty Programme Truly Successful?(#794)

Let's Talk Loyalty by Paula Thomas

Aug 4, 202640:51Business

In this Best of the Back Catalogue episode, former Yuu Rewards COO Mark Sage shares the story behind building one of Hong Kong's most successful loyalty programmes, from complex technology integrations to creating a cust...