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Best of the Back Catalogue: How Wiiv Rewards United Mauritius Through Loyalty (#790)
In this Best of the Back Catalogue episode of Let's Talk Loyalty , we revisit the story of Wiiv Rewards, Mauritius' pioneering coalition loyalty programme launched by IBL Group. Designed to unite leading brands across gr...
About This Episode
Best of the Back Catalogue: How Wiiv Rewards United Mauritius Through Loyalty (#790) is an episode from Let's Talk Loyalty by Paula Thomas. In this Best of the Back Catalogue episode of Let's Talk Loyalty , we revisit the story of Wiiv Rewa...
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Episode Details
Published Jul 21, 2026, 43:16 long, audio available.
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