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R&D Spending Is the Most Misleading Number in Business artwork
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R&D Spending Is the Most Misleading Number in Business

Killer Innovations: Successful Innovators Talking About Creativity, Design and Innovation | Hosted by Phil McKinney by Phil McKinney

Apr 15, 202616:31Business

Every public company's R&D number is a lie hiding in plain sight. Not because anyone falsified it. Because the number was never built to tell the truth. It was built to satisfy an accounting standard written in 1974. And...