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WhatsApp: BFCM Case Study That Changed How We Think – with George Kapernaros, Yocto
George Kapernaros is the CEO at YOCTO a world-class CRM agency for DTC brands, including being a Klaviyo Elite Partner. Working to increase profits and sales for brands like Better Me, Healf, and Miracare, and he’s also...
About This Episode
WhatsApp: BFCM Case Study That Changed How We Think – with George Kapernaros, Yocto is an episode from Keep Optimising by Chloe Thomas. George Kapernaros is the CEO at YOCTO a world-class CRM agency for DTC brands, including being a Klaviyo...
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Episode Details
Published Jan 28, 2026, 27:34 long, audio available.
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