
Lauren Wetzel, WPP: Being client-obsessed
Jan 14, 2026 - 38:04
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WPP has acquired InfoSum, the world’s leading data collaboration platform, in a major step forward for its AI-driven data capabilities. InfoSum will join GroupM, WPP’s media investment group, to create a new generation o...
Brian Lesser, Lauren Wetzel & Evan Hanlon: WPP, GroupM, and InfoSum redefine data intelligence is an episode from Identity Architects by InfoSum. WPP has acquired InfoSum, the world’s leading data collaboration platform, in a major step for...
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Published Apr 3, 2025, 06:14 long, audio available.