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What You Must Deliver to Win Customers Today artwork
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What You Must Deliver to Win Customers Today

HBR IdeaCast by Harvard Business Review

Feb 13, 202629:50Business

What if your customers aren't looking for better products and services, but for a way for themselves to become better? While the experience economy remains important, Strategic Horizons cofounder B. Joseph Pine II argues...

About This Episode

What You Must Deliver to Win Customers Today is an episode from HBR IdeaCast by Harvard Business Review. What if your customers aren't looking for better products and services, but for a way for themselves to become better? While the experi...

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Episode Details

Published Feb 13, 2026, 29:50 long, audio available.