Bryan Wish — The Book Marketing Playbook, Partnering with Allen Gannett and Nir Eyal, & Marketing for Creators

On the show today is Bryan Wish. Bryan is the founder of BW Missions, which works with creators and authors to scale their content and products. I wanted to bring him on because Bryan has worked with high-profile authors like Nir Eyal and Allen Gannett. Successful book launches are great case studies for what successful marketing looks like. Bryan also has a lot of thoughts on the future of creators, content, and personal brands. You'll hear about modern PR tactics, community building as a part of your marketing strategy, and how to make a book a best-seller. More on Bryan: @bryanwish_ on Twitter BW Missions Sponsored by Riverside — It’s what I use to record both my podcasts, Everything Is Marketing and Default Alive, but I was using Riverside long before they became a sponsor. I used to use Zoom until someone interviewed me using Riverside and I knew I had to switch. I love it because they take local recordings on each side, which gives you a reliable connection and the highest quality audio and video tracks. Separate HD recordings, an iOS app, automatic transcription… It’s made specifically for podcasters. Folks like Guy Raz from How I Built This, Courtland Allen from Indie Hackers, and even Hillary Clinton uses it if you can believe it. Check them out and all the other features they have at riverside.fm 🙌 Thank Bryan for coming on the show with a quick tweet If you've got a question or takeaway you want to share from this episode, you can do so in the Swipe Files community . You can chat with guests of the podcast as well as a bunch of other top-notch marketers. Join a community that will help you do your best work and be prolific. Check it out at swipefiles.com/membership I write an occasional newsletter about cutting-edge, comprehensive, and sometimes even crazy marketing ideas.

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Bryan Wish — The Book Marketing Playbook, Partnering with Allen Gannett and Nir Eyal, & Marketing for Creators is an episode from Everything Is Marketing by Corey Haines.

This episode is 69:11 long.

This episode was published on Dec 6, 2021.

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