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Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers artwork
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Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers

Digiday Live

Mar 18, 201920:13Business

In diversifying their revenue streams, many publishers are trying their hand at content studios. Jim Piercy, creative director for EMEA and Asia at The Wall Street Journal discussed the opportunities and challenges for b...

About This Episode

Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers is an episode from Digiday Live. In diversifying their revenue streams, many publishers are trying their hand at content studios. Jim Pie...

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Episode Details

Published Mar 18, 2019, 20:13 long, audio available.

Questions About This Episode

What is Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers about?

In diversifying their revenue streams, many publishers are trying their hand at content studios. Jim Piercy, creative director for EMEA and Asia at The Wall Street Journal discussed the opportunities and challenges for being an in-house ad agency for the Journal's clients at the Digiday Publishing Summit Japan.

Where can I listen to Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers?

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Which podcast is Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers from?

Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers is an episode from Digiday Live.

How long is this episode?

This episode is 20:13 long.

When was this episode published?

This episode was published on Mar 18, 2019.

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Are there related episodes from Digiday Live?

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Where can I listen to Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers?

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Which podcast is this episode from?

Wall Street Journal's Jim Piercy: Brands taking content marketing in-house doesn't threaten publishers is from Digiday Live.

What are the episode details?

Published Mar 18, 2019 and 20:13 long