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McClatchy's Grant Belaire: Selling slices of a bigger product
For local news, the chief selling point of a subscription is a broad range of coverage and content. But what if you started selling digital subscriptions to a small slice of content? Hear from Grant Belaire, vp, digital...
About This Episode
McClatchy's Grant Belaire: Selling slices of a bigger product is an episode from Digiday Live. For local news, the chief selling point of a subscription is a broad range of coverage and content. But what if you started selling digital subsc...
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Published Mar 29, 2019, 23:20 long, audio available.
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