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Deutsche Telekom: Few companies will take all advertising in-house
Despite the buzz about in-house agencies, Gerhard Louw, head of international media management and digital transformation at Deutsche Telekom, thinks that doing advertising 100 percent in-house doesn't reflect the realit...
About This Episode
Deutsche Telekom: Few companies will take all advertising in-house is an episode from Digiday Live. Despite the buzz about in-house agencies, Gerhard Louw, head of international media management and digital transformation at Deutsche Teleko...
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This episode belongs to Digiday Live.
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Episode Details
Published Feb 4, 2019, 23:41 long, audio available.
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Questions About This Episode
What is Deutsche Telekom: Few companies will take all advertising in-house about?
Despite the buzz about in-house agencies, Gerhard Louw, head of international media management and digital transformation at Deutsche Telekom, thinks that doing advertising 100 percent in-house doesn't reflect the reality of the business -- and remains far off in the future for the company. Louw discussed the need for more control, what the hybrid model looks like and more.
Where can I listen to Deutsche Telekom: Few companies will take all advertising in-house?
You can listen to Deutsche Telekom: Few companies will take all advertising in-house online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is Deutsche Telekom: Few companies will take all advertising in-house from?
Deutsche Telekom: Few companies will take all advertising in-house is an episode from Digiday Live.
How long is this episode?
This episode is 23:41 long.
When was this episode published?
This episode was published on Feb 4, 2019.
Can I save Deutsche Telekom: Few companies will take all advertising in-house for later?
Yes. Use the heart button on the episode page to add it to your favorite episodes list.
Are there related episodes from Digiday Live?
Yes. This page shows related episodes from Digiday Live when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to Deutsche Telekom: Few companies will take all advertising in-house?
You can listen to Deutsche Telekom: Few companies will take all advertising in-house on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
Deutsche Telekom: Few companies will take all advertising in-house is from Digiday Live.
What are the episode details?
Published Feb 4, 2019 and 23:41 long