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#575: Elliott Rayner on Why 81% of Your Team Can't Tell Your Story artwork
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#575: Elliott Rayner on Why 81% of Your Team Can't Tell Your Story

Business of Story by Park Howell

Jul 6, 202650:53Business

Only 19% of employees can consistently tell their company's story. That means 81% of your brand touchpoints are leaking narrative — and costing you customers. Elliott Rayner's groundbreaking research explains why, and wh...

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#575: Elliott Rayner on Why 81% of Your Team Can't Tell Your Story is an episode from Business of Story by Park Howell. Only 19% of employees can consistently tell their company's story. That means 81% of your brand touchpoints are leaking...

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Published Jul 6, 2026, 50:53 long, audio available.

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