003 - Prof. Dustin Supa on The Dude Deficit

Professor Dustin Supa of Boston University's College of Communication presents findings from a pilot research project that explored "The Dude Deficit" in undergraduate public relations classrooms. Why are so few young men choosing to major in Public Relations, as opposed to related fields like Marketing and Journalism? Dustin's research points to an explanation and suggests some ways to address this issue. Better PR Now is a podcast created for communicators, whether in public relations, public affairs, media relations, government relations, strategic communication, marketing, or corporate communications. Every episode delivers great insights, tips, and professional advice from some of the smartest, most experienced people in the field. Mark Phillips talks with top professionals and cutting edge researchers to find best practices as we explore new ways to hone our communication skills. Learn the secrets to success, the tools they use, and lessons learned.

You can listen to 003 - Prof. Dustin Supa on The Dude Deficit online on Radio and Podcast. Open the player on this page to stream the available audio.

003 - Prof. Dustin Supa on The Dude Deficit is an episode from Better PR Now | publicrelations | marketing | communication | corporate | business | strategic | planning | scanning | evaluation | leadership | management | engagement | outreach | relationship | assessment | research | evaluation | strat by Mark R. Phillips.

This episode is 16:51 long.

This episode was published on May 15, 2016.

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