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After the First Bell: Capturing the Next Wave of Back-to-School Spending Reimagining Retail artwork
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After the First Bell: Capturing the Next Wave of Back-to-School Spending Reimagining Retail

Behind the Numbers: an eMarketer Podcast by EMARKETER

Aug 5, 202625:47Technology

On today’s podcast, we discuss how to make the most of the back-to-school season, including where post–first-day spending is happening, how less obvious back-to-school brands can capitalize on the season, and whether to...

About This Episode

After the First Bell: Capturing the Next Wave of Back-to-School Spending Reimagining Retail is an episode from Behind the Numbers: an eMarketer Podcast by EMARKETER. On today’s podcast, we discuss how to make the most of the back-to-school...

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This episode belongs to Behind the Numbers: an eMarketer Podcast.

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Episode Details

Published Aug 5, 2026, 25:47 long, audio available.