The Lead Magnet That Pays for Itself w/ Chris DuBois

Is your agency leaving nearly 2/3rds of your new client acquisition up to chance? If so, you’re not alone. But it doesn’t have to be that way. According to research from WordStream, 60% of most new agency clients are coming from a channel that you can’t directly control, let alone scale. That scary stat is exactly what today’s guest is helping agencies avoid by building a portfolio of offers you can use to drive more inbound leads and create a re-usable marketing asset that pays for itself. Chris DuBois , Founder of Dynamic Agency OS , fell into agency life after his military service and after years helping grow Lean Labs, a HubSpot Diamond Partner, he’s now helping agencies attract more leads through a portfolio of offers that compel new clients to buy from your agency. In today’s conversation, you’ll learn: The 5 offers every agency should have to meet buyers at different stages of their journey How to create a portfolio offers while staying focused on your core service The marketing asset you can create that not only drives more high intent leads, but also pays for itself Resources Mentioned in Today’s Episode: An Agency’s Guide to Measuring And Improving Billable Utilization (Ebook) Connect with Chris on LinkedIn Stop Selling Implementation Services (& Do This Instead) w/ Max Traylor 3 Steps to Owning Your Niche in 90 Days w/ Nick Bennett 50% Profit Margins Unlocked with Time-Tracking Data w/ @MarketingMax The State of Agency Operations Report by Teamwork.com The Offer Landing Page Chris Mentioned The Thank You Page Chris Mentioned The Client by Teamwork.com & Umault Want to watch the video version of the podcast on YouTube? Check it out here: Agency Life Podcast on YouTube Have a question about today's topic? Text it to us here! Want to get more content to support your agency life?

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The Lead Magnet That Pays for Itself w/ Chris DuBois is an episode from Agency Life by Teamwork.com.

This episode is 63:42 long.

This episode was published on Jul 25, 2024.

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