Harry Neira (Neira Cafe Lab): How to spread the word about specialty coffee in a coffee producing country

Harry Neira of Lima/Peru basically spent his childhood on a coffee farm! He had his first sips of coffee at the age of 3 years, can you believe it? But this is how life must be, when you grow up in a coffee producing country, right? After learning everything about coffee including roasting and farming, he started competing in the national barista championships, opened his first coffee bar, became a Q grader and is now introducing Lima coffee drinkers to specialty coffee. This episode is about Peruvian coffees, the different coffee regions of Peru, the specialty coffee scene in Lima and educating the customers to experience the diversity of those coffees. And I get the feeling, he won't stand still until he can lay his hands on the whole coffee supply chain in his country, Peru! What you'll in this episode: - How the Cup of Excellence can support the specialty coffee industry in a coffee growing country - How Barista competitions can transform the coffee consumption of coffee drinkers in your country - - How to not only share information about specialty coffee, but sell an experience to your customers - How to use a challenge and turn it into an advantage for your coffee business by taking the first step towards your customers - Why you need to be patient with the coffee drinking habits of your customers. Neira Cafe Lab on Facebook If you like this episode, please leave a review on iTunes!

You can listen to Harry Neira (Neira Cafe Lab): How to spread the word about specialty coffee in a coffee producing country online on Radio and Podcast. Open the player on this page to stream the available audio.

Harry Neira (Neira Cafe Lab): How to spread the word about specialty coffee in a coffee producing country is an episode from adding some flavor | a coffee marketing podcast.

This episode is 01:02:22 long.

This episode was published on Oct 10, 2017.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from adding some flavor | a coffee marketing podcast when more episodes are available from the podcast feed.