
People vs. Profits
May 6, 2026 - 21:41
Radio and PodcastLive Radio & Podcasts
David sees too many marketing agencies trying to attract new business by staking claims of specialness on things for which nobody is claiming the opposite, instead of building their positioning on uniquely defined expert...
Oppositio Singularis: The Positioner's Folly is an episode from 2Bobs - with David C. Baker and Blair Enns by David C. Baker and Blair Enns. David sees too many marketing agencies trying to attract new business by staking claims of specialn...
This episode belongs to 2Bobs - with David C. Baker and Blair Enns.
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Published Dec 17, 2025, 13:44 long, audio available.