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Decoy or Anchor?
Blair differentiates between decoy pricing and price anchoring, which are two different techniques that are often confused for each other, and can increase your average proposal value in multi-option pricing when used ap...
About This Episode
Decoy or Anchor? is an episode from 2Bobs - with David C. Baker and Blair Enns by David C. Baker and Blair Enns. Blair differentiates between decoy pricing and price anchoring, which are two different techniques that are often confused for...
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This episode belongs to 2Bobs - with David C. Baker and Blair Enns.
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Episode Details
Published Feb 25, 2026, 21:19 long, audio available.
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Questions About This Episode
What is Decoy or Anchor? about?
Blair differentiates between decoy pricing and price anchoring, which are two different techniques that are often confused for each other, and can increase your average proposal value in multi-option pricing when used appropriately. Links "Decoy or Anchor?" article by Blair Enns for winwithoutpitching.com "The Perils of 'Good/Better/Best' Pricing" 2Bobs episode
Where can I listen to Decoy or Anchor??
You can listen to Decoy or Anchor? online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is Decoy or Anchor? from?
Decoy or Anchor? is an episode from 2Bobs - with David C. Baker and Blair Enns by David C. Baker and Blair Enns.
How long is this episode?
This episode is 21:19 long.
When was this episode published?
This episode was published on Feb 25, 2026.
Can I save Decoy or Anchor? for later?
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Are there related episodes from 2Bobs - with David C. Baker and Blair Enns?
Yes. This page shows related episodes from 2Bobs - with David C. Baker and Blair Enns when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to Decoy or Anchor??
You can listen to Decoy or Anchor? on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
Decoy or Anchor? is from 2Bobs - with David C. Baker and Blair Enns by David C. Baker and Blair Enns.
What are the episode details?
Published Feb 25, 2026 and 21:19 long