Marketing Big Food & Bev Brands with Tiffany Wilburn

Tiffany Wilburn is a fractional food & beverage Chief Marketing Officer, the founder of Clever Disruption, and brand strategist who has been published in AdWeek . Throughout her career, she has helped larger-than-life brands such as Nestle , TGIF Fridays , Hot Pockets , and Southern Comfort (AKA: SoCo ) revamp their marketing strategies, develop new products, reach new audiences, and grow their market share. In addition to food/bev, she also provides consulting to beauty and CPG (consumer packaged goods) brands. In this episode we talked about her work with big food/bev brands, lesser-known regional styles of pizza, sweet whiskey, and what makes a grocery shopper pick your product off the shelf over that of your competition. Apologies in advance if this episode makes you hungry! Connect with Tiffany Wilburn : Learn More: Watch the episode on YouTube here:

You can listen to Marketing Big Food & Bev Brands with Tiffany Wilburn online on Radio and Podcast. Open the player on this page to stream the available audio.

Marketing Big Food & Bev Brands with Tiffany Wilburn is an episode from Zev Audio Zone by Zev Gotkin.

This episode is 43:20 long.

This episode was published on Oct 8, 2024.

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