The creation of My Little Pony

My Little Pony first appeared in shops in the United States in 1983 and in that decade alone more than 100 million would be sold. But American toymaker Bonnie Zacharle tells Josephine McDermott how her idea to make a pony you could play with like a doll was turned down several times. She reveals the toys she liked to play with as a child living in Japan, how she updated Mr Potato Head and how her pony design first hit the market as a much bigger, harder model called My Pretty Pony. She says she told her friend in toy marketing to get out of her office when she first suggested the ponies should come in pastel pinks and purples instead of realistic dun, black and grey colours. But she concedes that market testing showed it was what the customer wanted and she’s very proud of what she’s achieved. Eye-witness accounts brought to life by archive. Witness History is for those fascinated by and curious about the past. We take you to the events that have shaped our world through the eyes of the people who were there. For nine minutes every day, we take you back in time and all over the world, to examine wars, coups, scientific discoveries, cultural moments and much more. Recent episodes explore everything from how the Excel spreadsheet was developed, the creation of cartoon rabbit Miffy and how the sound barrier was broken. We look at the lives of some of the most famous leaders, artists, scientists and personalities in history, including: the moment Reagan and Gorbachev met in Geneva, Haitian singer Emerante de Pradines’ life and Omar Sharif’s legendary movie entrance in Lawrence of Arabia. You can learn all about fascinating and surprising stories, like the invention of a stent which has saved lives around the world; the birth of the G7; and the meeting of Maldives’ ministers underwater. We cover everything from World War Two and Cold War stories to Black History Month and our journeys into space. (Photo: The original prototype of My Little Pony. Credit: Bonnie Zacharle)

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The creation of My Little Pony is an episode from Witness by BBC.

This episode is 10:46 long.

This episode was published on Apr 13, 2026.

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