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How AI Agents Are Transforming Modern Marketing Strategy
Stefano Puntoni, Wharton Marketing Professor and co-director of the Wharton Human-AI Research Program, discusses how AI-driven search, discovery, and autonomous agents are transforming marketing, consumer behavior, and t...
About This Episode
How AI Agents Are Transforming Modern Marketing Strategy is an episode from Wharton Business Daily by Wharton Podcast Network. Stefano Puntoni, Wharton Marketing Professor and co-director of the Wharton Human-AI Research Program, discusses...
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This episode belongs to Wharton Business Daily.
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Episode Details
Published May 1, 2026, 15:14 long, audio available.
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