
Why Prediction Markets Are More Than a Passing Trend
Prediction markets are becoming an increasingly visible part of sports, politics, business, and culture. But what makes them different from...
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Prediction markets are becoming an increasingly visible part of sports, politics, business, and culture. But what makes them different from...

The chief revenue officer is no longer just a sales leader. Raghu Iyengar, Wharton Marketing Professor and Academic Director of Wharton’s Ch...

The biggest marketing wins at the World Cup did not always come from official sponsors. Americus Reed, The Whitney M. Young Jr. Professor of...

Social Security’s main trust fund could be depleted by early 2033, leaving incoming payroll taxes sufficient to cover only about 86% of sche...

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Big companies need innovation, while startups need capital, customers and opportunities to prove their ideas work. Wharton Professor of Oper...

A new bipartisan housing bill promises to tackle America’s affordability crisis, but will it actually make housing more accessible? Wharton...

Innovation isn’t just about breakthrough technologies. It’s about building the institutions that allow those breakthroughs to scale. David H...

Henning Piezunka, Associate Professor of Management at the Wharton School, explores how competition in the AI industry can shift from health...

Jeremy Siegel, Wharton Emeritus Professor and Senior Economist at WisdomTree, discusses Alan Greenspan's lasting impact on monetary policy,...

Itay Goldstein, Professor of Finance at the Wharton School, discusses the growing concerns surrounding private credit markets, including liq...

Peter Cappelli, Professor of Management at the Wharton School, examines the resurgence of "peanut butter" raises, exploring how companies di...

David Hsu, Wharton Management Professor, discusses SpaceX’s $2 trillion valuation, the role of Starlink, launch services, and AI in driving...

Courtney Wiegand, Wharton Assistant Professor of Finance, explains her research on how fiscal policy shocks and shifting deficit expectation...

Michael Platt, Wharton Professor of Marketing, Psychology & Neuroscience, discusses his research on brain-based performance metrics, explain...

Ken Shropshire, Wharton Emeritus Prof. of Legal Studies & Business Ethics and Strategic Advisor to 76 Capital, examines the NFL’s history of...

Stefano Puntoni, Wharton Marketing Professor, discusses the biggest AI developments of the past year, including advances in model capabiliti...

Jeremy Siegel, Wharton Emeritus Professor of Finance and Chief Economist at WisdomTree, examines the market rally fueled by AI stocks, the e...

Patrick Harker, Wharton Professor of Operations, Information, and Decisions, and former President of the Philadelphia Federal Reserve Bank,...

Dr. Americus Reed, II, Wharton Marketing Professor, discusses the principles of identity marketing, explaining how brands can navigate aspir...