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Burt’s Bees – Mission, Myth and a Buzzing Business – Interview with Jim Geikie, General Manager artwork
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Burt’s Bees – Mission, Myth and a Buzzing Business – Interview with Jim Geikie, General Manager

Ueber-Brands

Jan 5, 201737:55Business

Yes, Burt really existed. The wild-bearded man on the brand’s logo was a documentary photographer turned beekeeper after moving from Manhattan to Maine. He left behind the trappings of a rather privileged upbringin...