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The Packer Podcast: How Fresh Produce Brands Can Prepare for the Agentic Commerce Era
Circana's Jonna Parker outlines why the fresh produce industry must focus on digital storytelling and rich product data to ensure agentic AI engines seamlessly discover and recommend their items to shoppers.
About This Episode
The Packer Podcast: How Fresh Produce Brands Can Prepare for the Agentic Commerce Era is an episode from Tip of the Iceberg Podcast by Brooke Park. Circana's Jonna Parker outlines why the fresh produce industry must focus on digital storyte...
Podcast
This episode belongs to Tip of the Iceberg Podcast.
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Episode Details
Published Jul 30, 2026, 33:56 long, audio available.