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#37: Amazon’s Secret Framework for Innovation with Marcelo Calbucci artwork
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#37: Amazon’s Secret Framework for Innovation with Marcelo Calbucci

Think Like Amazon by Jorge Luis Pando

May 20, 202534:52Business

What if Amazon’s innovation edge came not from big ideas, but from writing them down? In this episode, Jorge sits down with Marcelo Calbucci, former Amazon Director and author of The PRFAQ Framework , to unpack the writi...

About This Episode

#37: Amazon’s Secret Framework for Innovation with Marcelo Calbucci is an episode from Think Like Amazon by Jorge Luis Pando. What if Amazon’s innovation edge came not from big ideas, but from writing them down? In this episode, Jorge sits...

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Episode Details

Published May 20, 2025, 34:52 long, audio available.