
Fashion shows: Digital solutions for a new reality
Jul 6, 2020 - 36:53
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In episode four, we’re talking about how augmented reality has evolved from entertainment to utility between brands and consumers. Carolina Arguelles, head of global product marketing for Snapchat’s camera and AR product...
Augmented reality: How to engage tomorrow’s consumers is an episode from The Tech Edit by Vogue Business by Vogue Business. In episode four, we’re talking about how augmented reality has evolved from entertainment to utility between brands...
This episode belongs to The Tech Edit by Vogue Business.
Use the player on this page to stream the episode online.
Published Jun 6, 2020, 32:04 long, audio available.
In episode four, we’re talking about how augmented reality has evolved from entertainment to utility between brands and consumers. Carolina Arguelles, head of global product marketing for Snapchat’s camera and AR products, explains the” three Cs” of camera marketing and describes new ways brands are using AR. Daniel Beauchamp, head of AR and VR at Shopify, shares how Shopify is making it easier for merchants to create AR experiences for online shopping. And Dina Fierro, vice-president of global digital strategy at NARS Cosmetics, discusses how the brand is now integrating AR in every way possible. Hosted on Acast. See acast.com/privacy for more information.
You can listen to Augmented reality: How to engage tomorrow’s consumers online on Radio and Podcast. Open the player on this page to stream the available audio.
Augmented reality: How to engage tomorrow’s consumers is an episode from The Tech Edit by Vogue Business by Vogue Business.
This episode is 32:04 long.
This episode was published on Jun 6, 2020.
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You can listen to Augmented reality: How to engage tomorrow’s consumers on this page when the episode audio is available from the podcast feed.
Augmented reality: How to engage tomorrow’s consumers is from The Tech Edit by Vogue Business by Vogue Business.
Published Jun 6, 2020 and 32:04 long