That Lifestyle Brand Lifestyle with Rashaun Hall

Is Branded Content the future of journalism? Or put another way, does a news outlet that springs out of a lifestyle brand hold the keys for journalism’s survival? That’s what Rashaun Hall, Editor-in-Chief of The Whiskey Lifestyle is here to discuss. He sits down with Greg and Sother to talk about transforming from a music into a spirits and cocktail journalist and whether retail holds the key to independent news’s future. They also get into diversity in the drinks space and what’s doing alright vs. what needs to improve. PLUS, if you found a porron of delicious martini buried in one of New York City’s many semi-permanent snowbanks right now… would you drink it? Be honest. Follow Rashaun at @bartimestories LINKS Become a Regular: patreon.com/SpeakeasyRegulars For resources on dealing with ICE agents in your community visit nouswithoutyou.la/ and @thenycalliance Support the Salt Cure Fund at thesaltcurefund.org The Speakeasy is now on YouTube! Tune in to “see” what we’re talking about at youtube.com/@Speakeasy.Podcast Check out Quiote Imports at quioteimports.com and use promo code “Speakeasy” to get free shipping at checkout. See Privacy Policy at and California Privacy Notice at .

You can listen to That Lifestyle Brand Lifestyle with Rashaun Hall online on Radio and Podcast. Open the player on this page to stream the available audio.

That Lifestyle Brand Lifestyle with Rashaun Hall is an episode from The Speakeasy by Heritage Radio Network.

This episode is 00:50:09 long.

This episode was published on Feb 6, 2026.

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