066: Wes Kao - Creating High-Dollar Online Courses That Sell

In this episode I talk to Wes Kao, co-founder of altMBA. Her latest startup is called Maven, and it's all about cohort-based courses. Wes is fantastic at course design. Before Maven, she did a bunch of amazing things working with a lot of different creators. We talk about the State Change Method, which is something I use to make my presentations much more interesting. We talk about building an audience on Twitter. We also talk about course design, cohort-based courses, and a lot of other fun things. In this episode, you’ll learn: Tips for writing short-form content that boosts engagement A big advantage Twitter gives you over other platforms How to know if your content is ready to publish Why cohort-based courses are so lucrative Links & Resources (H5) Seth Godin altMBA Gagan Biyani Wes Kao’s Links (H5) Maven Wes’ website Follow Wes on Twitter Wes’ blog post: Course Mechanics Canvas: 12 Levers to Achieve Course-Market Fit Wes’ blog post: The State Change Method: How to deliver engaging live lectures on Zoom

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066: Wes Kao - Creating High-Dollar Online Courses That Sell is an episode from The Nathan Barry Show by Nathan Barry: Author, Designer, Marketer.

This episode is 59:29 long.

This episode was published on Mar 28, 2022.

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