How Fair.com Is Changing the Way We Buy A Car

Fair.com is disrupting the car buying experience and car ownership itself. I chat with co-founder and Executive Vice President of Brand, Jennifer Parke to understand how Fair is disrupting the automotive industry and how she approaches branding for an innovative tech company. On This Episode You'll Hear Jennifer and I talk about her experience in advertising working with some of the biggest names in retail, telecommunications and technology. You'll hear how Fair works and why they're betting big on a change in consumer preferences. She'll also talk about their name, Fair, and what implications it has on their values, culture and how they do business. Full show notes

You can listen to How Fair.com Is Changing the Way We Buy A Car online on Radio and Podcast. Open the player on this page to stream the available audio.

How Fair.com Is Changing the Way We Buy A Car is an episode from The Manila Folder by KC Jorgensen.

This episode is 21:24 long.

This episode was published on Mar 13, 2018.

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