How viral content can trigger habit change at scale - with Victoria Repa (Founder & CEO - BetterMe)

My guest today is Victoria Repa. Victoria is the founder and CEO of BetterMe, a fitness app based out of Ukraine. I'm very excited to have Victoria on the show because she has such an incredibly unconventional background and story that I find very very inspiring. In this interview, we talk about Victoria's early upbringing in a tiny village in the east of Ukraine, how she educated herself early on, her move to Kyiv, her transition from working on transportation logistics to technology, her work on viral content - and how that led her to building a company with global ambitions from Kyiv. We also explore her personal life and systems - which I find incredibly inspiring and intimidating for how she not only makes time and space for contemplation, but also finds this introspection essential to her work. What's also incredibly inspiring is that she's just 26 - and she brings to her life and work an intentionality that I find incredibly rare. I'm very excited to welcome Victoria Repa to How Things Grow.

You can listen to How viral content can trigger habit change at scale - with Victoria Repa (Founder & CEO - BetterMe) online on Radio and Podcast. Open the player on this page to stream the available audio.

How viral content can trigger habit change at scale - with Victoria Repa (Founder & CEO - BetterMe) is an episode from The How Things Grow Podcast by Shamanth Rao.

This episode is 49:59 long.

This episode was published on Jul 23, 2019.

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