The Sales System That Took Him to $300M+ Revenue (David Peterson)

David Peterson is Senior Vice President of Sales at Annuity, a powerhouse in the home improvement industry. With over 15 years of experience, David has scaled multi-brand platforms to nearly 1,000 sales representatives and helped grow Mad City Windows from a regional player to a $300 million+ powerhouse before its acquisition. David is a proven expert in in-home selling, KPI-driven management, and building repeatable sales systems that deliver consistent results. From overcoming early career challenges to leading a billion-dollar company's sales strategy, David shares insights on leadership, sales culture, financing in home improvement, and the power of humility in success. Check Out My Social Media: Tiktok ⟶ Instagram ⟶ Facebook ⟶ My other podcast: Home Service Expert ⟶ Live Q&A submission form:

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The Sales System That Took Him to $300M+ Revenue (David Peterson) is an episode from The Home Service Expert Podcast by Tommy Mello.

This episode is 44:14 long.

This episode was published on Apr 27, 2026.

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