New York Media's Pam Wasserstein: We have to diversify from an ad-driven model

Diversification is on most publishers' minds as they work to build sustainable businesses that can withstand massive shifts. Pam Wasserstein, CEO of New York Media, is intimately familiar with the process of revenue diversification, from paywalls to e-commerce and even technology licensing. Moving forward, Wasserstein is focused on achieving a balance between advertising and these new streams of revenue. On this week's episode of The Digiday Podcast, Digiday editor-in-chief Brian Morrissey, sits down with Wasserstein to discuss how New York Media is approaching revenue diversification, its vertical strategy across multiple brands and how Wasserstein plans to create a sustainable business model out of all of it.

You can listen to New York Media's Pam Wasserstein: We have to diversify from an ad-driven model online on Radio and Podcast. Open the player on this page to stream the available audio.

New York Media's Pam Wasserstein: We have to diversify from an ad-driven model is an episode from The Digiday Podcast by Digiday.

This episode is 37:05 long.

This episode was published on Feb 26, 2019.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from The Digiday Podcast when more episodes are available from the podcast feed.