Radio and PodcastRadio and PodcastLive Radio & Podcasts
Hearst's Mike Smith explains WTF is programmatic advertising artwork
Business

Hearst's Mike Smith explains WTF is programmatic advertising

The Digiday Podcast by Digiday

Apr 23, 201942:57Business

Programmatic advertising is playing a larger role in the future of publishing. Recent Digiday research found that over half of publishers now generate more revenue from programmatic advertising than any other channel. On...