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Hearst's Mike Smith explains WTF is programmatic advertising
Programmatic advertising is playing a larger role in the future of publishing. Recent Digiday research found that over half of publishers now generate more revenue from programmatic advertising than any other channel. On...
About This Episode
Hearst's Mike Smith explains WTF is programmatic advertising is an episode from The Digiday Podcast by Digiday. Programmatic advertising is playing a larger role in the future of publishing. Recent Digiday research found that over half of p...
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Episode Details
Published Apr 23, 2019, 42:57 long, audio available.
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Questions About This Episode
What is Hearst's Mike Smith explains WTF is programmatic advertising about?
Programmatic advertising is playing a larger role in the future of publishing. Recent Digiday research found that over half of publishers now generate more revenue from programmatic advertising than any other channel. On this episode of the Digiday Podcast, Mike Smith, chief data officer at Hearst, joined Digiday editor-in-chief Brian Morrissey in an attempt to break down the current state of programmatic advertising.
Where can I listen to Hearst's Mike Smith explains WTF is programmatic advertising?
You can listen to Hearst's Mike Smith explains WTF is programmatic advertising online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is Hearst's Mike Smith explains WTF is programmatic advertising from?
Hearst's Mike Smith explains WTF is programmatic advertising is an episode from The Digiday Podcast by Digiday.
How long is this episode?
This episode is 42:57 long.
When was this episode published?
This episode was published on Apr 23, 2019.
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Are there related episodes from The Digiday Podcast?
Yes. This page shows related episodes from The Digiday Podcast when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to Hearst's Mike Smith explains WTF is programmatic advertising?
You can listen to Hearst's Mike Smith explains WTF is programmatic advertising on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
Hearst's Mike Smith explains WTF is programmatic advertising is from The Digiday Podcast by Digiday.
What are the episode details?
Published Apr 23, 2019 and 42:57 long