Conny Kalcher (Zurich Insurance) Reinventing Insurance Through Empathy

What does it take to revitalize a 150-year-old company? Jim’s guest this week, Conny Kalcher, has done it twice. First at LEGO during its historic turnaround, and now at Zurich Insurance as their Group Chief Customer Officer, where she’s proving that empathy is not a soft skill but a strategic advantage. Conny spent 33 years at LEGO, where she helped navigate one of the most dramatic brand turnarounds in modern business history. Then in 2019, she joined Zurich Insurance, a company with over 200-country reach and a $100 billion market capitalization, to lead global customer loyalty and advocacy at a time when trust and humanity matter more than ever. And since joining, Conny has helped drive millions of new customers, a 35% increase in brand value, and measurable improvements in satisfaction and retention. This is a conversation about renewing legacy brands, leading cultural transformation, and proving that empathy is not just good for people, it’s good for business. — Learn more, request a free pass, and register at iab.com/newfronts Promo Code for free access: CMOPODNEW26 *Note: promo code is exclusive for brand and agency, brand marketers and media buyers. IAB reserves the right to cancel any registrations that don’t meet this criterion. — This week's episode is brought to you by Deloitte and IAB. See Privacy Policy at and California Privacy Notice at .

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Conny Kalcher (Zurich Insurance) Reinventing Insurance Through Empathy is an episode from The CMO Podcast by vYve Productions.

This episode is 01:00:16 long.

This episode was published on Feb 25, 2026.

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