#135: Thinking Fast & Slow (And The Reason Why Everything Is Always On Sale)
Oct 29, 2018 - 16:00
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Business
#Exceptions 7: Creativity, Constraints and the Rebrand of Grado Labs
Grado Labs is far from a fresh new startup. They've been around since 1953. They have an old-school CEO and a legacy brand to uphold. So how did their VP of Marketing convince his boss to push forward with a rebrand? Wha...
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