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Seven AI Agent Archetypes for B2B GTM

Sales Pipeline Radio by Matt Heinz, Heinz Marketing

May 15, 202617:34Business

This week's show is entitled, "Seven AI Agent Archetypes for B2B GTM" and my guest is Jessie Johnson, Principal Analyst at Forrester. Tune in as we discuss... AI isn’t replacing marketers, it’s reshaping what they do. Th...

About This Episode

Seven AI Agent Archetypes for B2B GTM is an episode from Sales Pipeline Radio by Matt Heinz, Heinz Marketing. This week's show is entitled, "Seven AI Agent Archetypes for B2B GTM" and my guest is Jessie Johnson, Principal Analyst at Forrest...

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Published May 15, 2026, 17:34 long, audio available.

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