
The Driving Force(strategy) Shaping Safaricom
Oct 29, 2025 - 01:01:52
Radio and PodcastLive Radio & Podcasts
The customer is the lifeblood of any business, and for Safaricom, whose 44 million subscribers use its products and services to fuel their lives, customer obsession is a way of life. Using analytics and big data, Safaric...
Customer Obsession, a way of life at Safaricom is an episode from Safaricom Newsroom by Safaricom PLC. The customer is the lifeblood of any business, and for Safaricom, whose 44 million subscribers use its products and services to fuel thei...
This episode belongs to Safaricom Newsroom.
Use the player on this page to stream the episode online.
Published Feb 6, 2025, 00:31:56 long, audio available.
The customer is the lifeblood of any business, and for Safaricom, whose 44 million subscribers use its products and services to fuel their lives, customer obsession is a way of life. Using analytics and big data, Safaricom seeks to leverage technology to cater to the evolving needs of the customer and ensure that the ‘experience of one’ and hyper-personalisation are achieved. Listen to the full conversation here.
You can listen to Customer Obsession, a way of life at Safaricom online on Radio and Podcast. Open the player on this page to stream the available audio.
Customer Obsession, a way of life at Safaricom is an episode from Safaricom Newsroom by Safaricom PLC.
This episode is 00:31:56 long.
This episode was published on Feb 6, 2025.
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Yes. This page shows related episodes from Safaricom Newsroom when more episodes are available from the podcast feed.
You can listen to Customer Obsession, a way of life at Safaricom on this page when the episode audio is available from the podcast feed.
Customer Obsession, a way of life at Safaricom is from Safaricom Newsroom by Safaricom PLC.
Published Feb 6, 2025 and 00:31:56 long