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The Power of Data: How AI Fuels Media Transformation with Travis Scoles, EVP of Advanced Advertising at Paramount

Rise of the Data Cloud by Snowflake

Sep 23, 202500:31:18Technology

In this episode, Dana Gardner, Principal Analyst at Interarbor Solutions, is joined by Travis Scoles, Executive Vice President of Advanced Advertising at Paramount. They discuss how Paramount leverages data, analytics, a...

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