Focusing On Tech Doesn't Grow Your MSP

Paul Green's MSP Marketing Podcast by Paul Green's MSP Marketing

Jun 15, 202600:36:23Technology

MSPs must build audiences and relationships before selling IT support, which is why marketing is so important. Also this week, why technically superior MSPs lose deals to “average” competitors, and how MSPs can build res...

Related Episodes

Continue listening to more episodes from Paul Green's MSP Marketing Podcast.

Full Guide: Setting Up Emails That Create MSP Clients

Sep 21, 2026 - 00:44:42

A simple automated email sequence is one of the highest return marketing assets that your MSP can build…...

Writing The ONE Piece Of Content That Generates MSP Leads

Sep 14, 2026 - 00:48:40

Case studies are the single most powerful piece of marketing in an MSP’s toolbelt, here’s how to get star...

REALLY Messing Up An MSP 'Discovery Call'

Sep 7, 2026 - 00:49:09

A discovery call is the thing that turns a warm lead into a booked sales meeting – here’s a 6 part format...

MSP's Ultimate Guide To Winning Financial Services Clients

Aug 31, 2026 - 00:54:19

If your MSP is looking for a vertical that ticks almost every box, then financial services might be the o...

MSPs: How To Win Back Clients Who Left

Aug 24, 2026 - 00:36:33

For MSP’s, winning back past clients is actually one of the easiest and cheapest opportunities… are you o...

MSPs: Never Talk About AI Like This

Aug 17, 2026 - 00:44:44

Let’s discuss how MSPs can talk about AI without sounding like everyone else to win more consulting oppor...

SPECIAL: MSP Marketing Audit (3 of 3) - Focus On Revenue

Aug 10, 2026 - 00:49:06

We’re finishing our three part marketing audit with a focus on revenue protection. There is a gold mine s...

SPECIAL: MSP Marketing Audit (2 of 3) - Generating Leads

Aug 3, 2026 - 00:30:38

This is part two of our three-part marketing audit where we’re auditing your lead generation machine usin...