
The Invisible Engine Behind Every Brand Decision
Jun 29, 2026 - 32:23
Radio and PodcastLive Radio & Podcasts
We all claim to have values, but do we actually know how to use them when the stakes are high? Paul Ingram, the Kravis Professor of Business at Columbia Business School and author of What Do You Really Stand For?, joins...
The Values Gap: What Do You Really Stand For? is an episode from On Brand with Nick Westergaard by Nick Westergaard. We all claim to have values, but do we actually know how to use them when the stakes are high? Paul Ingram, the Kravis Prof...
This episode belongs to On Brand with Nick Westergaard.
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Published May 4, 2026, 31:00 long, audio available.