033. Writing to Stand Out, with Sophia Dagnon

Getting your foot in the door Sophia's specialty and how she got there from archaeology How UpWork led to better pay in writing Dealing with the lack of comfort An approach to desiring income without being sleazy Making transactions mutually beneficial People don’t buy stuff, they buy solutions to problems How does your customer think about the solutions to their problems? How to ask the right questions to better understand your customer Improving pitches by trying different things How to reach your customers The platforms with the lowest barriers or are easiest to self-promote Copy Hackers (Joanna Web sp.?) Researching, writing a lot, and sharing content where it will be read Understanding your reader’s familiarity and how informed they are Knowing what it will take for a reader to take action (lots of specific tips here!) Focus on and measure one action that you want your readers to take Tips for getting started Low-risk and simple ways a person can practice self-promotion Reframe risk as an opportunity or something good for you Ways to manage the ever-present emotions that come when taking chances Are there books or other sources where people can learn more on the topic Follow Copy Hackers Read Drive by Daniel Pink Read Influence by Robert Cialdini Read Breakthrough Advertising by Eugene Schwartz Where to find Sophia Dagnon @SophiaDagnon on Twitter sophiadagnon.com Sophia Dagnon on LinkedIn ★ Support this podcast on Patreon ★

You can listen to 033. Writing to Stand Out, with Sophia Dagnon online on Radio and Podcast. Open the player on this page to stream the available audio.

033. Writing to Stand Out, with Sophia Dagnon is an episode from OK Productive by leo@okproductive.com.

This episode is 45:19 long.

This episode was published on Nov 10, 2019.

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