
Big on the pig
May 12, 2026 - 00:09:24
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PR campaigns require planning – emails, social posts, events and advertisements are set in motion long before they reach consumers. But what happens if something changes between the time content’s developed and messages...
When the plan doesn’t go to plan is an episode from Off the Rock, On the Record by Obsidian Public Relations. PR campaigns require planning – emails, social posts, events and advertisements are set in motion long before they reach consumers...
This episode belongs to Off the Rock, On the Record.
Use the player on this page to stream the episode online.
Published Feb 24, 2026, 00:10:51 long, audio available.
PR campaigns require planning – emails, social posts, events and advertisements are set in motion long before they reach consumers. But what happens if something changes between the time content’s developed and messages reach the airwaves? In unfortunate cases, it creates an uncomfortable dissonance that can negatively impact brands. We discuss the importance of balancing planning with real-time adjustments on the pod.
You can listen to When the plan doesn’t go to plan online on Radio and Podcast. Open the player on this page to stream the available audio.
When the plan doesn’t go to plan is an episode from Off the Rock, On the Record by Obsidian Public Relations.
This episode is 00:10:51 long.
This episode was published on Feb 24, 2026.
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Yes. This page shows related episodes from Off the Rock, On the Record when more episodes are available from the podcast feed.
You can listen to When the plan doesn’t go to plan on this page when the episode audio is available from the podcast feed.
When the plan doesn’t go to plan is from Off the Rock, On the Record by Obsidian Public Relations.
Published Feb 24, 2026 and 00:10:51 long