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Was FIFA covering the Levi's Stadium signs the worst brand-visibility decision you've ever seen? artwork
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Was FIFA covering the Levi's Stadium signs the worst brand-visibility decision you've ever seen?

MarTech Podcast // Marketing + Technology = Business Growth by I Hear Everything

Oct 1, 202600:03:55Business

FIFA covered every brand logo at the World Cup stadium, including Levi's. Jordan Koene, CEO and Co-Founder of Previsible, explains why the blackout backfired for the league and worked in Levi's favor. Koene breaks down h...

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